Turtle Wax x Car Enthusiasts

Experiential activation

A product display booth for Hybrid Solutions featuring shelves of bottles and promotional materials. A man is talking to a visitor in front of a backdrop with the Hybrid Solutions logo. Brochures and branded materials are on the table.
Retail display for Turtle Wax products with promotional materials and a salesperson in green uniform standing beside the stand.

A legendary car care brand, in need of a little reinvention for the modern motor enthusiast.

We worked with Turtle Wax on a series of activations to demonstrate their incredible product performance and reinforce their leadership in not just car care, but their authentic commitment to car culture.

When you're talking to passionate experts, you need expert representation. We recruited leading auto detailers and set up a travelling roadshow. Our technical ambassadors and interactive experiences interrupted and engaged buyers at specialist retailers and popular motor shows - where the core fans don't settle for second best.